Mobile Exit Intent: New OptinMonster feature while revisiting email marketing and WPForms

Exit Intent feature is a patented OptinMonster technology and one of the hallmarks of desktop version that intends to persuade visitors take a second look once they show exit intention.

Billed annually, right now Basic plan starts at 9 USD monthly. Plus priced 19 USD monthly allows hosting of two sites and comes with additional features including floating bars and inline forms. The recommended Pro comes with patented Exit Intent Technology, priced 29 USD monthly allowing hosting of 3 sites

Now, given the rising trend of accessing websites on mobile, Mobile Exit Intent was one of the top feature request received by OptinMonster Team for quite some time.

What is Mobile Exit Intent?

Mobile Exit Intent is the newest added feature that takes into account user behaviour before exit such as scroll back up web pages in order to access address bar or tap back button while on mobile/smartphone. To keep visitors connected, you may offer a deal such as reduced price or a free download of ebook that captures name and email id of the respondent while making use of visually appealing forms that come with OptinMonster. This will help build subscriber list as part of email marketing going forward.

[ANNOUNCEMENT] Mobile Exit Intent Is HERE + New Template & a Sneak Peek You’ll Want to See!

Email marketing remains one of the most effective ways under internet marketing. Email marketing was there before the social media, and at one time, it was felt that email marketing will lose its appeal given the sharing of news/posts/products over Facebook, Twitter, LinkedIn, Pinterest, Instagram and so on.

However, one thing that made emails unique is a compulsion. While we are free to ignore newsfeeds over social media apps, email does not offer that liberty. Email has an official element and ignoring an email by say a govt. authority might tantamount to legal consequences. The same cannot be said of the messages communicated over the social media apps.

In other words, no matter how busy we are or what position we hold, we go through each of the emails. We ignore most of the emails right at the subject page list, yet they do take our attention. Even spam folder qualifies a quick look as few legit emails find their way to spam.

Although there are quite a few reputed brands providing email marketing software including HubSpot and SendinBlue, each with different price points and variants in features, we are suggesting ActiveCampaign for its automation capability.
OptinMonster seamlessly connects with ActiveCampaign. For best results,  we recommend using OptinMonster and ActiveCampaign together.

For those looking for an increase in ROI (Return on Investment), in addition to OptinMonster and ActiveCampaign, we suggest Elite plan of WPForms that has an ActiveCampaign addon with it.

Only the Elite Plan comes with ActiveCampaign addon. Despite being pricey, it is the ROI that should trigger invest in Elite Plan as our in-house study confirms return on email marketing being the highest of 32$ on 1$ spent.
How to Create High-Converting ActiveCampaign Forms in WordPress

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